702-938-1080

Call the merchant before they've decided on a lender.

Lexicon watches business credit profiles for the signals that a merchant has started shopping for capital, scores the fit, and puts them in front of your MCA agency while the decision is still open.

Book a strategy call 20 minutes. Bring your current cost per funded deal.
  • Since 2019
  • Hundreds of agencies served
  • Built by former brokers
  • AI credit monitoring

What we cover on the call.

  1. Your markets. The industries, states and deal sizes your shop funds best.
  2. Your current sources. What you pay for aged lists, UCC data or transfers, and what they fund.
  3. Your signal. What a timed, scored Lexicon lead looks like for the merchants you want.

Book your strategy call

A short call with a Lexicon advisor. No contract, no card.

  1. Time
  2. Details
  3. Confirm
Times in your time zone Rather talk now? 702-938-1080
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Deals you fund a month

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You’re booked.

  • 1Check your inbox. Calendly has sent the confirmation. We’ll call the number you gave us.
  • 2Have your numbers handy: monthly lead spend, sources, and funded deals.
  • 3Need to move it? Use the reschedule link in the email, or call 702-938-1080.

Most MCA leads were sold before you bought them.

An aged list is a record of who needed money months ago. By the time it reaches your floor, the merchant has funded, stacked, or been called by every shop on the vendor’s list. Your reps dial harder and the cost per funded deal climbs anyway.

Aged list · row 4,812Pulled 11 months ago

Coastal Tile & Stone LLCContractor · Tampa, FL

Last borrowing activity
14 months ago
Shopping now
Unknown
Times this lead was sold
Unknown
Fit for your shop
Unscored
Lexicon signalDetected 2 days ago

Hollis Auto Repair Inc.Auto service · Mesa, AZ

Borrowing activity
New alt-lending inquiry
Shopping now
Yes
Time in business
6 years
Fit for your shop
Scored 87 / 100

Illustrative example. Businesses and data are fabricated.

How a merchant reaches your desk.

Lexicon pairs proprietary data with a broker’s sense of timing. Four steps, every day.

  1. We watch business credit profiles

    Artificial intelligence monitors business credit activity across the market, looking for the behavior that comes before a merchant asks for capital.

  2. A borrowing signal fires

    When a merchant starts looking for alternative financing, the profile changes. That is the moment the right broker should call, not six months later.

    Hollis Auto Repair · status
    No recent activityActively seeking capital
  3. We score the fit

    Algorithmic scoring models rank each merchant against the deals your shop actually funds, so your reps start the day with the best conversations first.

    Score breakdown · illustrative TimingHigh Industry fitStrong Business profileGood
  4. It lands on your desk

    Delivered as data for your dialer and CRM, ranked so your reps start every day with the best-fit merchants. Your team works them with your own process.

What changes when the leads change.

Two shops, before and after they switched their lead source to Lexicon. Same reps, same process. Open either one for the full numbers.

Keystone Ledger Capital

7-rep ISO · replaced aged lists with Lexicon

Industry
MCA & working-capital brokerage
Team
7 reps, 1 manager
Deal size
$25K–$75K, mostly MCA
Before
3 aged-list vendors
Period
6 months on Lexicon
Outcome
61 funded deals · $2.3M funded

The company

Keystone places merchant cash advances, lines of credit and equipment financing with a panel of funders, mostly for contractors, restaurants, trucking and auto service businesses.

The problem

Results

Per monthBeforeMonth 6
Contact rate6%11%
Qualified hit rate18%29%
Submissions2840
Funded deals913
Funded per 1,000 dials2.73.9
Cost per funded deal$2,700$2,050

Same team and roughly the same dial volume (about 3,300 a month). Numbers improved over the first three months, then held.

What changed for the business

What would these numbers look like for your shop?

Tell us a little about your floor and pick a time. We’ll walk through your current numbers on a 20-minute call.

Redline Bridge Funding

3-person brokerage · replaced bought lists with Lexicon

Industry
Business funding: MCA, LOC, SBA
Team
2 closers, 1 processor
Deal size
$30K–$80K
Before
Referrals + one bought list
Period
4 months on Lexicon
Outcome
24 funded deals · $1.1M funded

The company

Redline is a small brokerage placing merchant cash advances, lines of credit and SBA loans. The two closers do their own dialing between deals.

The problem

Results

Per monthBeforeMonths 2–4
Qualified hit rate11%24%
Active deals in pipeline1227
Approval rate on submissions38%46%
Funded per 1,000 dials2.54.6
Funded deals3–46–7

The closers dialed about the same amount as before, roughly 1,400 calls a month. Referrals continued on top.

What changed for the business

What would these numbers look like for your shop?

Tell us a little about your team and pick a time. We’ll walk through your current numbers on a 20-minute call.

Built by brokers who worked the phones.

Lexicon’s team spent over a decade as business loan brokers before building a data company. We know what it takes for your shop to win, and what it takes for your merchant to come out ahead. Then we reverse-engineered the leads to fit.

  1. 2010sA decade brokering. Business loans and alternative financing, from the desk your reps sit at.
  2. 2019Lexicon launches. AI-monitored credit signals and scoring, built for MCA agencies and loan brokers.
  3. TodayHundreds of agencies served, from one-desk shops to multi-floor ISOs.

Questions agency owners ask first.

Who is Lexicon for?

MCA agencies, ISOs and business loan brokers who want more conversations with merchants that are actively looking for capital. Shops of every size, from a single desk to multiple floors.

What is a borrowing signal?

A change in a business’s credit activity that suggests it has started looking for financing. Lexicon monitors business credit profiles with AI to catch that change early, then scores the merchant for fit, so you reach them while they are deciding.

How do the leads reach my team?

As data delivered to your dialer and CRM, scored and ranked by fit with the deals you fund. Your reps work them with your own scripts and process.

What should I bring to the call?

Roughly what you spend on leads each month, where they come from, and how many deals they fund. We will show you what timed, scored leads look like for the merchants you want to fund.

Stop calling merchants after they’ve funded.

Twenty minutes with an advisor who brokered deals for a decade. Leave knowing what timed leads would do to your cost per funded deal.

Book a strategy call